Meet Ashley Futrell Hinkson
Crisis Law PR, based in Atlanta, was built from a pattern I kept seeing while advising clients at law firms, both large and small. Clients did not just want legal advice. They wanted to avoid costly problems before they escalated, and when something did arise, they wanted a team equipped to handle the whole situation, not just the legal piece. The best legal outcome means little if the reputational damage is already done. Crisis Law PR exists because those two things have to move together.
Her national practice focuses on the early inflection point when internal business problems begin to create overlapping legal exposure, reputational risk, and loss of organizational control. She helps leaders recognize when issues such as workforce disputes, executive conduct, data incidents, or unresolved complaints require crisis-level governance rather than isolated handling.
Ashley’s approach is grounded in how matters are evaluated once they become visible to regulators, employees, and the public. She brings a battle-tested perspective to every engagement, drawing on experience in:
Federal and State Prosecution:
Served as an Assistant U.S. Attorney (Northern District of Ohio) and an Assistant District Attorney (Manhattan District Attorney’s Office).
High-Stakes Litigation:
Represented clients in complex investigations and class actions at large and mid-size law firms.
Government and Politics:
Served on a presidential transition team conducting vetting for Senate confirmation, including deep-dive background investigations — experience that directly informs her approach to identifying hidden vulnerabilities in leadership and organizational risk.
This enforcement-aware background allows Ashley to provide proactive counsel focused on early action and the long-term protection of business and founder reputations.
Crisis Law PR is a crisis-focused legal and reputational advisory practice within Stanton Law.
The practice advises executives, boards, organizations, and high-profile individuals on identifying and managing business issues that have escalated — or are at risk of escalating — into crises requiring coordinated legal, leadership, and reputational oversight.
Led by Ashley Futrell Hinkson, a partner at Stanton Law and former federal and state prosecutor, Crisis Law PR focuses on the early inflection point when internal business problems begin to create overlapping legal exposure, reputational risk, and loss of organizational control. The practice helps leaders recognize when issues such as workforce disputes, executive conduct, data incidents, or unresolved complaints require crisis-level governance rather than isolated handling.
Crisis Law PR emphasizes early intervention and coordinated decision-making, recognizing that legal and reputational outcomes move on different timelines and that delay, silence, or fragmented responses often increase risk rather than reduce it.